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amy small

creative, brand, and organizational leadership

  • home
  • Creative + Brand
  • Mental Health + Org Design
  • Speaking + Features
  • Credentials
  • Connect

ETHIK: A CONSCIOUS BRANDING AND CREATIVE AGENCY FOR SOCIAL IMPACT

I co-founded ethik with the incredibly talented Ida Persson in late 2023 as a way to provide small but mighty organizations, social enterprises, and mission-driven startups with smart, beautiful branding and creative…without all of the wasted time, budget, and team-member burnout that’s often part of the typical agency narrative.

  • Our extended team is comprised entirely of senior-level brand and creative talent — experts only, no drama or assholes allowed

  • We don’t participate in pitches that ultimately lead to team burnout and the devaluation of our ideas

  • We purposefully engage in a maximum of three projects at a time to make sure we’re giving every client our full attention

  • Each engagement starts off with a workshop to develop a roadmap for our work together — then continues to be collaborative every step of the way

  • We work in 3-to-6 week sprints at a fixed cost to reduce unnecessary processes and deliverables, and get our clients where they need to go faster


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